Fundraising in the Creator Economy - Sector Report
From boom to consolidation: How the creator economy is changing — and what investors can learn from it.
The creator economy experienced an unprecedented boom in 2021 — with eleven unicorns and massive investments in monetization platforms. 2022 marked a turnaround: many platforms experimented with NFTs and crypto models but failed to implement them. With increasing economic uncertainty and falling marketing budgets, investors are reacting cautiously. The report highlights developments, risks and opportunities in the Creator market.
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